Agency tiktok ads are the most effective way to reach your target audience on TikTok. A good agency will know the platform’s algorithm and how to optimize it to get your content in front of the right people. They will also use the best tactics to convert leads and drive sales.
They’ll be able to help you choose the type of ad, the audience, and the budget. Then, they’ll create a campaign to run your ad. They’ll also set the daily budget (which you can adjust at any time). They’ll then specify a Lifetime Budget, which is the total amount you want to spend on your ad over its lifespan. They’ll also set an ad group-level daily budget, which is a lower limit than the lifetime budget.
The ad will then appear on the top or bottom of the screen on the app or website. You’ll then be able to track performance, such as the number of clicks and views. You can also add a call to action, which is the text or button you want users to click on. You can also add a site link, which is a link to your business’s website or in-app page. You can even include a legal disclaimer, if necessary.
The best TikTok marketing agencies will have experience creating both organic and paid video content on the platform. They’ll understand how to create engaging video ads that align with FTC regulations. They’ll also be familiar with the different types of visual content that can be created on TikTok, including slideshows, reels, and carousels.